Landing page
The page reached after clicking a link or advertisement. Campaign landing pages typically focus on one goal, such as an enquiry. Not every destination page needs to be a standalone design without navigation.
Definition and sourcesKNOWLEDGE / FROM A TO Z
Glossary
Technology, explained clearly. Find a term, choose a letter or narrow the topic. Definitions include sources and their review date.
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Clear filtersLargest Contentful Paint
Time when the largest eligible content element renders in the viewport. It assesses main-content loading rather than completion of all requests.
Definition and sourcesLazy loading
Deferring resource loading until it may be needed. It reduces initial transfer, but critical first-screen imagery should not be delayed.
Definition and sourcesLighthouse
A tool auditing performance, accessibility and selected web practices. A laboratory score is diagnostic guidance, not complete proof of website quality.
Definition and sources